BritanniaP&O Cruises is revamping the livery of its eight cruise ships which operate out of the UK.

The most obvious changes are the use of a large Union flag “styled in a contemporary way” across the bows of each ship and the buff colour of the funnels will be repainted in blue and decorated with a rising sun motif.

David Dingle, P&O Cruises chief executive, said: “The new livery symbolises all that we stand for, pointing to the future and celebrating our British heritage.” The first ship to be repainted in the new colours will be the Aurora, 76,152gt, later this year.

She will be followed by the new cruise ship Britannia, 141,000gt, which is under construction by the Italian shipbuilders Fincantieri at its Monfalcone yard and is due to enter service early next year. She will have accommodation for 4,372 passengers and a crew of 1,400.

The Peninsular & Oriental Steam Navigation Co began in the early 1800s and was granted its first Royal Charter on Dec 31, 1840. Since 2003, P&O Cruises has been part of the Carnival Corp, of Miami, the world’s largest cruise ship company.

More on this and other news in Sea Breezes Magazine - March 2014 Issue
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